Privacy Policy

This Privacy Policy applies to the mobile game Smash Arena: PvP Battle Action (hereinafter referred to as the "Game"), developed and maintained by Alexander Gellert / Tiny Heart Studios (hereinafter referred to as "we", "us", or "our").

The Game is built using the Defold Engine. We are committed to protecting the privacy of our players. This policy explains what information is collected, how it is used, and what rights you have.

1. Information Collection and Processing

The Game itself does not require an account creation and does not collect or store direct personally identifiable information (PII) such as your legal name, physical address, or phone number.

The Defold runtime executes client-side game logic without native data-tracking modules. However, the Game incorporates third-party Software Development Kits (SDKs) for monetization and game platform connectivity. These third parties may automatically collect certain device and network identifiers:

• Advertising Identifiers: Google Advertising ID (GAID) or ID for Advertisers (IDFA);
• Device Data: Hardware model, operating system version, screen resolution, and system language;
• Network & Location: IP address and generalized geographic location (country or city level);
• Performance & Diagnostic Data: Frame rate, game crashes, and ad impression logs.

2. Third-Party Services and Monetization

To display ads and support leaderboard or service infrastructure, we integrate authorized third-party providers. These providers govern their data handling under their respective privacy policies:

• Google Play Services: https://policies.google.com/privacy
• Google AdMob: https://support.google.com/admob/answer/6128543

3. How We Use the Data

The collected technical data is used solely to:

• Deliver contextual and personalized advertisements via Google AdMob;
• Ensure proper functionality and balance of multiplayer/PvP matchmaking;
• Diagnose client crashes, bugs, and latency issues across different hardware configurations;
• Comply with platform requirements and legal obligations.

4. Children’s Privacy (COPPA & GDPR-K)

The Game is not directed at children under the age of 13 (or 16 in the European Economic Area). We do not knowingly collect personal data from children. If you are a parent or legal guardian and believe that your child has provided us with personal information through third-party services, please contact us immediately to have the data removed.

5. User Rights (GDPR & CCPA/CPRA)

Depending on your jurisdiction, you have specific rights regarding your personal information, including the right to request access, correction, or deletion of data collected by third-party ad networks.

You can reset or restrict the collection of your Advertising ID directly via your Android device settings (Settings → Google → Ads → Reset/Delete advertising ID).

6. Changes to This Policy

We may periodically update this Privacy Policy to reflect changes in our legal obligations or updates to the game framework and SDKs. The updated version will always be published on this page with an updated revision date.

7. Contact Information

If you have any questions or data requests regarding this Privacy Policy, contact us directly: